Media Summary: A funny video demonstrating how our multi-talented, highly trained Even the best ideas take time to perfect. Thankfully we did some testing of our Our latest TV ad is a tongue in cheek apology to our fellow banks.

The First Direct Buddy Launch - Detailed Analysis & Overview

A funny video demonstrating how our multi-talented, highly trained Even the best ideas take time to perfect. Thankfully we did some testing of our Our latest TV ad is a tongue in cheek apology to our fellow banks. A raspberry smoothie spilled down a business woman's white shirt usually means disaster! Not with

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The first direct Buddy launch - an experiment in customer service
first direct Buddy Darren explains his Buddy kit
Behind the scenes at first direct Buddy training
first direct Buddy Beta testing - the out-takes
first direct Buddy Rob explains his intensive training
First Direct Bank Future Broadcast Hijack Advert 1989
First Direct's winning approach to service | Mark Mullen
first direct Buddy Kate explains her intensive training
FIRST DIRECT Barry The Platypus
first direct iPhone app
first direct 'apology' advert
The first direct Buddy taxi service
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The first direct Buddy launch - an experiment in customer service

The first direct Buddy launch - an experiment in customer service

A funny video demonstrating how our multi-talented, highly trained

first direct Buddy Darren explains his Buddy kit

first direct Buddy Darren explains his Buddy kit

Watch as

Behind the scenes at first direct Buddy training

Behind the scenes at first direct Buddy training

first direct Buddy

first direct Buddy Beta testing - the out-takes

first direct Buddy Beta testing - the out-takes

Even the best ideas take time to perfect. Thankfully we did some testing of our

first direct Buddy Rob explains his intensive training

first direct Buddy Rob explains his intensive training

first direct Buddy

First Direct Bank Future Broadcast Hijack Advert 1989

First Direct Bank Future Broadcast Hijack Advert 1989

To

First Direct's winning approach to service | Mark Mullen

First Direct's winning approach to service | Mark Mullen

Mark Mullen, Chief Executive Officer,

first direct Buddy Kate explains her intensive training

first direct Buddy Kate explains her intensive training

Take a glimpse behind the scenes as

FIRST DIRECT Barry The Platypus

FIRST DIRECT Barry The Platypus

Full length version of

first direct iPhone app

first direct iPhone app

http://www.

first direct 'apology' advert

first direct 'apology' advert

Our latest TV ad is a tongue in cheek apology to our fellow banks.

The first direct Buddy taxi service

The first direct Buddy taxi service

See

Drink Spill: first direct Buddies to the rescue

Drink Spill: first direct Buddies to the rescue

A raspberry smoothie spilled down a business woman's white shirt usually means disaster! Not with